Video SEO, YouTube Strategies for Page 1 Results
Videos have emerged as the king of SEO-friendly-content. Innovations in the search engine has resulted in “SERP” (Search Engine Results Page) by Google that shows embedded videos, images, and feeds...
View ArticleGrowth Hacking: Things you need to know while working with a Growth Hacking...
Growth Hacking (GH). Have you heard this term yet? It’s probably not what you’re thinking… Contrary to the concept of ‘hacking’, which immediately brings to mind Julian Assange or a teenage Matthew...
View ArticleGoogles Search Trademark Rules, Disputes and Adwords Policy
Google. It’s one of those brands in the past decade synonymous with goodness and all the internet could be about: positive and well-balanced work life. Founders Larry Page and Sergey Brin certainly had...
View ArticleBusiness Strategy
Say Cheese, Glorious Cheese! When Mamma Lucia came to see us (well actually it was the Fresh Cheese / Provedore Group), we were delighted to work on their new international website and digital...
View ArticleCompetitions and Campaigns
A Brighter You – Elucent another of AndMine’s most loved brands recently launched their new Brightening Skincare Range. Based on cutting edge research into skin tones, pigmentation and anti-aging, the...
View ArticleSEO Reporting, Analytics & Insights
SEO reporting, analytics and insights are part of the SEO Services that we offer as an end-to-end digital agency. What is SEO Reporting? SEO reporting is the ongoing analysis that is carried out to...
View ArticleOff Site SEO Strategy
Off Site SEO strategy is one area of AndMine’s SEO services that we provide as an end-to-end digital agency. What is Off Site SEO Strategy? While your on site SEO strategy includes everything you do on...
View ArticleChinese aka Baidu SEO: Design and development guidelines
The different rules in place for the web in China means that designers and developers need to have a similarly aligned set of development and design best practices to help their products navigate...
View ArticleChinese aka Baidu SEO: Onsite SEO guidelines
The onsite SEO strategies you need to use for Chinese search engines are mostly similar to the ones for the likes of Google albeit with some subtle but vital differences. Some of these different SEO...
View ArticleChinese aka Baidu SEO: Cultural and social guidelines
In a market like China, with a unique culture and a crazy affinity with things like numerology, the subtleties one needs to take care of in marketing are very high. Considerations to combination of...
View ArticleChinese aka Baidu SEO: Best Digital Practices
The digital practices one must employ for better reachability and effectiveness in China are different from the methods businesses generally employ elsewhere. Hosting and optimization on search...
View ArticleZMOT: The Zero Moment of Truth and Consumers
ZMOT – whether you’ve heard this or not you’re probably thinking: not another term to add to the tedious marketing literature! Fondness of acronyms notwithstanding, ZMOT may represent the most...
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